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DSG Print Advertising

dick's sporting goods - print advertising

As a TAB designer, creating the Sunday newspaper tab inserts and direct mail pieces are one of my main responsibilities. There are weekly alignment meetings with various project planners, buyers, and other designers to discuss product placement, requirements, and guidelines for the print piece, even before the designing stage begins.

During the design process, it is imperative to work closely with project managers and creative directors to ensure the design has everything from correct price points to an effective merchandising message. 

 

Mockup designed using graphics from freepix